Woof o’clock time!

Photo by James Baldwin on Unsplash

Our pets are an integral part of our families and it’s now abundantly clear that marketers are making full use of this. Manufacturers want to sell us dog ice creams, dog champagne – Pawsecco from petpavillion.co.uk, dog beer from woofandbrew.com and snuffle-dogbeer.com to name a few – who knew?! Apparently, in this disconnected digital world, people are looking for positive connections and animals can provide it!

In Seattle, USA, they have started a dogs happy hour where dog owners can take their dogs along to bars, hotels, and restaurants and give them non-alcoholic drinks whilst they are there. And what starts in American often soon migrates across so the pond so just take a look for dog beers in your local pub the next time you’re there! It’s now woof o’clock time!